The idea  of developing any product fast is polluted whether it is food or clothes. When a product is manufactured in less time and spending less cost that is your queue to understand that it is time to switch to eco-friendly products. You will be amazed to know that in the fashion industry, the idea of developing a fabric in a fast forward sense involves abundant water use, dreadful carbon emissions, questionable human rights, alarming gender biasing and most importantly a lot of inevitable pollution.

Historical evidence of sustainable fashion

Somewhere around the ’70s, hippies were the 1st to introduce sustainable fashion in contemporary culture as they believed and always preferred clothes made out of pesticide-free fabrics, handmade clothing and used pre-used apparel and cloths. However, it is misunderstood as a counterculture movement against social norms, capitalism, commercialized marketing, etc. 

The World Fair Trade Organization (WFTO) was established in 1989 to permit economically excluded manufacturers and farmers to improve their livelihoods and communities.

How to counteract fashion pollution?

  1. Fewer chemicals: Pollution is caused by toxic compounds. To manufacture 400 billion m2 of fabric in a year, the mid-size textile sector utilises 8k chemicals. These chemicals not only pollute the water and air, but they also have a direct influence on the industrial workers' health. Complete obliteration, on the other hand, is unexpected. The easiest method to do this is to use organic dyes instead of synthetic dyes.
  2. Water conservation: A kilogramme of textile needs around 200 litres of water. As a result, the daily water use is enormous. The best technique to save water is to use ETP (effluent water treatment).
  3. Eco-friendly equipment: These machines help to solve environmental issues and cut carbon emissions. And is in charge of reducing smoke and dangerous chemical emissions.  
  4. Solar energy: Installing rooftop solar panels that convert to solar energy has two advantages: it promotes sustainable textile manufacturing by preserving and reusing energy, and also it lowers operational costs.
  5. Waste Management: Managing waste is an important part of ushering in sustainable fashion. The garment manufacturing industry produces a lot of fabric, paper and other types of wastes. How this waste is reduced, reused or recycled directly impacts sustainability quotient of the manufacturing unit.

Modern-day sustainable fabrics that every textile manufacturer should use

  1. Vegan Fur: It is time to say bye-bye to animal fur and yes to vegan fur extracted from seaweed. It is popularly known as Koba fur and is quite famous in the fashion industry. And do not worry about the warmth quotient. 
  2. Milk protein cotton: This modern-day cotton, created from milk-based fabric, has a soft texture, a cotton-like appearance, and is extremely good for your skin.
  3. Banana silk: You don't have to feel guilty every time you buy a new silk saree now that the new banana silk is in town. Some studies have identified a way to repurpose these discarded banana stems. Around 35 kg of stems is required for the conversion procedure. Approximately one kilogramme of super-soft fibre is produced at the end, ready to be transformed into textiles.
  4. Coir wool: Coir has progressed to the point where it is being utilised as a wool substitute in fashion and apparel. When combined with other materials, however, the coconut fabric offers quick-drying and aroma-absorbing characteristics.


Final thoughts


Some brands that are slowly shifting their focus to use sustainable fabrics that do not contribute to the country’s pollution quotient but to the sustainability quotient bringing in more peace and safety among people and maintaining stability standards between natural resources.